“If a bag owes its existence simply to the logic of its function, then it hasn't gone to its full limits. We believe that bags and accessories are significant extensions of people's personality.”  - Luc Baraness


The house of Groom was founded in 1984 by Corinne Geffray, a fashion designer, and Luc Baraness, a fashion entrepreneur. From its inception, Groom was a success with its iconic Capuccio backpack and continues to stand out with its purified cuts and wide range of bright colors.

Far from the frenzy of the seasonal calendar, every Groom collection is timeless and crosses generations. For them, style is a state of mind.   Renowned for their originality and commitment to quality, Groom is positioned as a reference for top-of-the-range leather goods distributed in the prestigious Milan, Sydney, Tokyo, London, Paris, New York.